For mural artists ready to take control
The Artist
Outreach Bootcamp
3 days of real business training from a muralist who built a $200K+ career by finding her own clients. Learn exactly how to pitch, outreach, and book paid work — without waiting to be discovered.
Get Instant Access — $197Instant access to all 3 days + bonus community membership
You've got the talent.
But your phone isn't ringing.
- You're talented — your murals are incredible — but your calendar is empty
- You scroll Instagram hoping someone will magically find you and hire you
- You've thought about reaching out to businesses but have no idea what to say
- The idea of "selling yourself" makes you want to crawl under a rock
- You see other artists getting booked solid and wonder what they know that you don't
- You've maybe tried a few cold emails or DMs and heard... crickets
It's not your art that's the problem. It's that nobody taught you the business side — how to find the people who need your work and show up with confidence.
A step-by-step outreach system built by a muralist who's done it
The Artist Outreach Bootcamp is a 3-day intensive I ran live for mural artists who were ready to stop guessing and start booking.
In my first year, I made $90K. I've since scaled to a consistent $200K+ annually. Not from luck — from outreach.
This bootcamp is the exact system I used, broken down into bite-sized lessons you can watch at your own pace. These strategies work whether you're in Sydney, Berlin, or small-town Texas.
3 power-packed days of training
Each day builds on the last — from foundations to a full client-getting system you can use this week.
The Art of Business
Get your foundations right so your outreach actually lands
- The Art of Business — why thinking like a business owner changes everything
- Choose Your Ocean — pick the right niche so you're not competing with everyone
- Business Basics Made Simple — the stuff they never taught you in art school
- Outreach Must-Haves — what you need in place before you reach out to anyone
- Your Outreach Plan Starts Here — build your personal outreach strategy from scratch
- Strategies & Systems — create repeatable systems so outreach becomes easy, not exhausting
Marketing
Understand who you're selling to and position yourself as the obvious choice
- Client Journey — map exactly how someone goes from stranger to paying client
- What Made Me 90K the First Year — the real breakdown of how I did it
- How Does One Perceive Your Business — see your brand through your client's eyes
- A Bit More Marketing — simple marketing moves that actually work for artists
- Ideal Client — get crystal clear on who you're targeting (and who to avoid)
Finding Clients Everywhere
Practical outreach methods you can start using this week
- Where to Find Your Clients — they're everywhere once you know where to look
- Different Types of Outreach — not all outreach is cold emails (most of it isn't)
- Be an Artist, and Do It LOUDLY — stop hiding and start showing up with confidence
- Socials — use social media as an outreach tool, not just a portfolio
- Walk-ins — yes, walking into businesses works. Here's how without being awkward
- Emails & Targeted Outreach vs. Broadcast — which approach and when
- Be in Front of the Public! — get visible in your local area
- Networking — build relationships that lead to referrals and repeat work
- EOI & Festivals — how to apply for and land festival and event mural gigs
Plus, these bonuses
Everything you need to keep the momentum going after the bootcamp.
Muralist Academy Community
Join our private Skool group. Ask questions, share wins, get feedback, and connect with artists on the same path.
Extra Training Content
Get access to every bonus workshop and resource inside the Muralist Academy — content that builds on what you learn.
Live Webinar Invites
Join upcoming live sessions where I teach, answer questions, and go deep on specific topics. Worth more than the bootcamp alone.
Check yourself
- You're a mural artist (or want to be) who needs to learn how to actually get clients
- You're sick of relying on word-of-mouth or Instagram and praying for DMs
- You want a proven outreach system, not vague advice like "just put yourself out there"
- You're willing to do the work — you just need someone to show you what the work actually is
- You don't need hand-holding for 12 months — you need a kickstart
Not for you if...
- You're looking for a get-rich-quick scheme
- You're not willing to actually reach out to people
- You think talent alone should be enough (it should be, but it isn't — sorry)
Meet Patrycja
Polish-born and raised in Italy, I trained at Liceo Artistico Ego Bianchi before completing business diplomas in Brisbane. I had the art education and the business knowledge — but there was no roadmap for the trade itself. Nobody teaches you how to pitch your art directly to clients, find people who connect with your work, or build a career without a gallery or middleman.
So I figured it out myself. I launched the 100 Murals Project in 2022 and hit $90K in my first year. I travelled full-time for 3+ years living the nomad life — exploring Australia and creating murals for a living. I didn't want to wait to be discovered. I wanted to find my own clients, put my skills to service, and bring their visions to life.
I've since scaled to a consistent $200K+ annually and now mentor artists across Australia and internationally — through in-person trainings, online webinars, international retreats, and my year-long Professional Muralist Program. The outreach skills in this bootcamp are the exact ones that built my career.
What artists are saying
From bootcamp attendees, webinar participants, and mentorship students.
"Incredible bootcamp with PJ! Highly recommend!! Overdelivered, exceeded expectations. Generous with her time and information, and her inspiring nature is very infectious. Thank you PJ!!!"
Elena Simak
"I joined her webinar and was pleasantly surprised by the amount of experience and professionalism she holds. I had the opportunity to have a one-on-one meeting with her and it has truly inspired me to head in the direction of a traveling artist! 5 stars!"
Taylah Brown
"PJ's workshops are fantastic! Engaging, fun, inspiring and full of so much valuable content. I can't wait to apply what I've learned into my own art business!"
Daniela Franza
"I've learned so much from her webinars already & cannot wait to see my own mural business grow! She is a busy woman but always takes time to answer questions & help us out! I highly recommend her art & her webinars!"
Cayla Sanderson
"For me personally I had to learn how to do outreach and effectively market my work and show up online. At the beginning of 2025 I didn't know if I could make it as a fulltime artist, but now I'm absolutely sure I can do everything I want, cause I am actually earning my money by doing what I love the most."
Tine Stock Artist
"Did my walk-ins yesterday and NAILED them both! Both venues super interested and I was on such a roll that I marched right into the council building afterward and had a meeting with someone who is able to help me with a public art project too!"
Bootcamp Student
Less than a single hour with a business coach
One investment. Lifetime of outreach skills.
- All 3 days of the Artist Outreach Bootcamp (instant replay access)
- Muralist Academy community membership
- All bonus training content inside the platform
- Invites to future live webinars
One-time payment. Instant access. No subscription.
Frequently Asked
Is this live or pre-recorded?
It's a replay of a live bootcamp I ran. You get instant access to all 3 days and can watch at your own pace.
How long do I have access?
As long as the Muralist Academy community is active, you'll have access to the bootcamp and all bonus content.
I'm not a muralist yet — is this still for me?
Yes! If you want to become a professional muralist and need to learn how to find and land clients, this is exactly where to start.
Is this the same as the Professional Muralist Program?
No. The PMP is my 12-month mentorship for artists ready to go all-in. This bootcamp covers the outreach foundations. Think of it as a powerful starting point — if you want to go deeper later, the PMP is there for you.
I'm based outside Australia — will this work for me?
Absolutely. I mentor artists from all over the world. The outreach strategies in this bootcamp work globally — a great pitch is a great pitch whether you're in Melbourne or Michigan.
What if I have questions while going through it?
Drop them in the Muralist Academy community! That's what it's there for.
Do you offer refunds?
Because this is instant-access digital content, all sales are final. But I'm confident — if you do the work, this will change how you approach your mural business.
Your move
Stop waiting to be discovered.
Start getting booked.
You've got the talent. This bootcamp gives you the strategy. Three days of real outreach training from a muralist who built a six-figure career by finding her own clients.
Join the Bootcamp — $197